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Product Director - Social Media Management

Product Director - Social Media Management

team.blueGent, Oost-Vlaanderen, Belgium
24 dagen geleden
Functieomschrijving

About our company

team.blue is an ecosystem of successful brands working together across regions to provide customers with everything they need to succeed online. 40+ successful brands make up the group; within those brands, over 2000 experts serve its 2.5+ million customers across Europe and beyond.

team.blue's brands are a mix of traditional hosting businesses, offering services from domain names, email, shared hosting, e-commerce and server hosting solutions and specialist SaaS providers offering adjacent products such as compliance, marketing tools and team collaboration products. This broad product offering makes it a one-stop partner for online businesses and entrepreneurs across Europe.

Role Specification

We are seeking a highly skilled Product Director to collaborate closely with the founders of various SaaS companies to co-create product strategies aimed at value creation. In this role, you will oversee the development, implementation, and management of a suite of SaaS marketing tools. The ideal candidate will possess a deep understanding of this domain along with proven experience in product management, SaaS, mergers and acquisitions (M&A), and strategic collaboration with founders.

Responsibilities :

  • Co-Creation of Product Strategy with Founders :

Collaborate closely with the founders of SaaS companies to understand their vision, goals, and market positioning.

  • Co-create product strategies aimed at maximizing value creation for both the SaaS companies and our organization.
  • Align product roadmaps with the strategic objectives of the SaaS companies and our overarching business goals.
  • Market and Competitive Analysis :
  • Conduct market research to identify industry trends, customer needs, and competitive landscape.

  • Analyze customer feedback, usage data, and market insights to inform product strategy and development.
  • Provide actionable recommendations based on market analysis to drive product innovation and differentiation.
  • Mergers and Acquisitions (M&A) :
  • Participate in M&A activities, including target identification, due diligence, and integration planning.

  • Assess potential acquisition targets in alignment with the strategic goals co-defined with founders.
  • Collaborate with executive leadership to execute M&A transactions that enhance our product portfolio and value proposition.
  • Revenue Growth and Monetization :
  • Identify opportunities for revenue growth through product enhancements and strategic partnerships.

  • Collaborate with sales and marketing teams to develop pricing strategies and go-to-market plans.
  • Drive initiatives to increase customer adoption, retention, and lifetime value.
  • Qualifications :

  • Proven experience (8 years) in product management, preferably in a SaaS environment.
  • Experienced in the creation of SaaS marketing tools and a deep understanding of SaaS marketing tools that help make our SME customers successful online.
  • Strong analytical and problem-solving skills.
  • Excellent communication and interpersonal abilities, with experience collaborating closely with founders.
  • Ability to influence and align stakeholders towards common strategic objectives.
  • Experience with mergers and acquisitions, including due diligence and integration planning.
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