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Marketing Manager

NovableBruxelles

30+ dagen geleden

Functieomschrijving

NOVABLE VISION : ENABLE INNOVATION THROUGH STARTUP RELATIONS

Novable is a tech startup active in the corporate innovation space, providing a startup scouting solution made of advanced technology software and dedicated analyst reviews. In particular, Novable develops an advanced AI-based technology to scout and match startups.

Startups have the innovation power - We believe that startup ecosystems (entrepreneurs, startups, scaleups, hubs, accelerators, venture capital funds) are a glimpse of the future, as they crystallize the forefront of technology innovation everywhere in the world. They are the crystal ball to anticipate future industry trends.

Corporations have the industrial power - On the other side, we believe that corporations have the necessary resources to get things done and to put the best ideas at work on a global scale. In that sense, it is critical that they collaborate with startups, not only for themselves, not only for their survival but also for the greater good of humanity on this planet.

Bring the best of those two worlds together - We are technology optimists. We believe that tech innovation can contribute to solving major societal issues and world problems, provided that enough industrial power is injected into the process. We envision a world where innovation and industry powers connect seamlessly and globally, to speed up the world’s transformation.

Novable mission is to enable innovation through startup relations, by connecting the brightest minds from the startup ecosystem with the strong industrial ambitions of the business world. We allow corporations and companies to identify the most suitable, enterprise-ready innovations matching their strategic agenda.

Your role

As a fast-growing scale-up, our journey is dynamic and full of opportunities, which means we’re looking for someone who thrives on flexibility, embraces change, and is excited to wear many hats.

If you are always looking for innovative ways to drive results and uncover new possibilities, this role is perfect for you!

The goal is to manage inbound and outbound activities to generate highly qualified leads. How? Blending growth hacking strategies with relevant content creation.

Key responsibilities

As the Marketing Manager, you will be responsible for :

Content creation

Develop engaging and on-brand content for the website, blogs, and other digital platforms.
Create visuals, edit videos, and multimedia content.

Social media management

Plan, schedule, and manage content across all social media channels (LinkedIn,Facebook, and Twitter).

Monitor engagement metrics and implement strategies to boost visibility and interaction.

Stay updated with trends and leverage them to enhance brand presence.

Ad management

Plan, execute, and optimise paid campaigns on platforms such as Google Ads and LinkedIn Campaign Navigator.

Conduct keyword research, A / B testing, and audience targeting to maximise ad performance.

Monitor budgets, track ROI, and generate regular performance reports.

Event management

Plan and coordinate the preparation of events (trade shows, webinars, and industry conferences).

Develop pre- and post-event marketing strategies to maximise lead generation.

Growth hacking

Manage and optimise CRM tools for lead nurturing and qualification.

Design and execute outbound campaigns to engage prospects and drive conversions across multiple channels.

Analyse campaign performance and apply insights for continuous improvement.

What we’re looking for (ask a specific number of years of experience?)

2-4 years of experience in a similar role.

Fluent in written and spoken English, with excellent grammar and communication skills.

Creative thinker with a data-driven mindset.

Excellent organisational skills and the ability to manage multiple projects simultaneously.

Copywriting and design skills (experience with tools like WordPress and Canva).

Hands-on experience with CRM tools (HubSpot) and email marketing platforms is a strong plus.

About Novable

Novable is at the forefront of innovation, dedicated to delivering the most efficient startup scouting experience. We’re looking for a dynamic and creative Marketing Specialist to join our team and drive our online presence, engagement, and growth. If you're passionate about content creation, social media, event management, and growth marketing, we want to hear from you!