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CRM Campaign Specialist

CRM Campaign Specialist

AriadFlemish Brabant, Flemish Region, Belgium
27 dagen geleden
Functieomschrijving

Our client is a leader in full-service vehicle leasing and innovative mobility solutions, empowering individuals and organisations to embrace smarter, sustainable transport. With a customer-first mindset and a focus on digital transformation, our client is now looking for a CRM Campaign Specialist to elevate their campaign execution to the next level.

As a CRM Campaign Specialist, you’ll be responsible for translating strategy into action - from interpreting CRM briefings to launching email campaigns. You’ll manage the entire cycle, from planning and segmentation to tracking, testing, and performance analysis. This is a hands-on role for a versatile communicator who thrives in digital environments and enjoys creating consistent, effective content across multiple touchpoints.

What you will be doing :

  • Translate sales, loyalty, and campaign objectives into clear, strategic campaigns.
  • Coordinate directly with stakeholders to ensure CRM campaigns are delivered on time and according to brief.
  • Produce and launch all email communications, including writing copy, scheduling, and using templates or HTML.
  • Support a variety of strategic programmes with manual and automated campaigns across the customer lifecycle, including acquisition, loyalty, retention, and re-engagement.
  • Manage internal email communications and act as an adviser for communication-related queries across teams.
  • Design and run A / B tests to improve outcomes, and provide clear reporting and actionable insights.

What you bring :

  • Ambition to grow within a CRM career in the mobility services industry.
  • Several years of relevant work experience and at least 1 year in CRM, email marketing and / or campaign coordination.
  • Higher education or university degree in marketing, communication, or a related field.
  • Proven experience with email marketing tools, ideally Eloqua and Salesforce.
  • Knowledge of database segmentation and campaign analytics.
  • Experience with Google Analytics, HTML / CSS, A / B testing, and SEO / SEM.
  • Understanding of GDPR and email compliance legislation.
  • Fluent written and spoken French, with good command of Dutch and English.
  • Excellent copywriting skills and attention to tone and style.
  • Customer- and service-oriented mindset, with the ability to work independently and meet deadlines.
  • Efficient, analytical and tech-savvy—you value automation and proactive ways of working.
  • Strong interpersonal skills and a collaborative, open communication style.

    • The offer :

  • Full-time employment.
  • Digital recruitment process and onboarding to the company.
  • Work for a well-known mobility solutions provider at European level and have an impact in its market!
  • Be part of a team that values efficiency, innovation, and respect in a digital-first work culture.
  • An attractive salary with market-competitive benefits.

    • Why Ariad?

  • You will never be a number : we match you with projects that suit your skills and ambitions.
  • Personalised follow-up & honest feedback guided by our Digital Talent Managers.
  • Access to leading A-brands in Europe such as Samsung, ING Bank, Carrefour, L'Oreal, Decathlon and many others!

    • If you are excited about the opportunity to grow your career and make a difference, we encourage you to apply for this amazing job. Don't miss out on the chance to join a top-notch team and be a part of something special. Get started by sending your CV!

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    Crm Specialist • Flemish Brabant, Flemish Region, Belgium