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(Junior) Marketing Manager BeNeFrance (f / m / d)

(Junior) Marketing Manager BeNeFrance (f / m / d)

FreudenbergBarchon
Il y a 20 jours
Description de poste

Working at Freudenberg : We will wow your world!

Responsibilities :

  • Manage the product portfolio (existing and new products), including commercialization, market growth, profitability tracking, and go-to-market plans
  • Utilize data analytics to understand consumer / shopper insights, competitive trends, and key portfolio benefits to best position our branded products
  • Provide constant feedback to Regional and Global Teams
  • Implement product and pricing strategies in alignment with Regional / Global Marketing
  • Develop promotional campaigns and drive POS-material development for the product portfolio
  • Support the Senior Digital Marketing Manager in developing and implementing media campaigns (PAID Digital and non-digital), following the communication strategy based on portfolio objectives
  • Control the A&P budget of the assigned product category portfolio, ensuring no overspend and key promotions are well managed, providing a clear ROI

Qualifications :

  • Degree in Business Administration or Marketing
  • 2 years of experience as a Marketing Generalist – Consumer Packaged Goods preferred
  • Experience in supervising outside vendors and agencies
  • Proficiency in using and understanding IRI / Nielsen data and relevant market analytics tools
  • Deep understanding of KPIs and P&L
  • Strong business communication (written and oral) and presentation skills
  • Proficiency in English, French, and Dutch
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