Content Lead

As our Content Lead, you will be responsible for the companys overall content strategy and lead our team of in-house and freelance Content Creators.Your main goal? Ensure impactful, consistent, and brand-aligned content across all our communication channels.

Full Time Master,Bachelor Permanent Contract Hybrid

Golden Palace Group has over 60 years of passion, innovation, and fun behind it.

As a key player in the entertainment sector in Belgium and abroad, Golden Palace continues to grow : with more than 40 gaming halls in Belgium, 2 casinos in France (and 2 more on the way), 7 sports betting shops, a network of press shops, a theater and a restaurant in Charleroi, plus thriving online gaming and betting platforms our bold diversification reflects our continuous drive for innovation.

Born from a 100% Belgian success story, Golden Palace is more than just a company : its a vibrant community where talent, creativity, boldness and ambition thrive.

What if your next adventure started here?

Are you passionate about content creation, skilled at coordinating multichannel editorial projects, and able to turn ideas into impactful storytelling?

Looking to combine strategy, creativity, and leadership in a dynamic and innovative environment?

Then this role is for you!

Your mission :

As our Content Lead , you will be responsible for the companys overall content strategy and lead our team of in-house and freelance Content Creators.

Your main goal? Ensure impactful, consistent, and brand-aligned content across all our communication channels.

Your responsibilities :

From day one, you will take charge of the following :

• Define and lead our content strategy in alignment with the Brand & Communication vision
• Supervise, support, and grow the Content Creators team
• Plan and coordinate the production of content (articles, social media, videos, infographics)
• Proofread, review and ensure quality and consistency across all content
• Manage the global editorial calendar
• Collaborate closely with CRM, Marketing, Product, Legal teams and external partners
• Optimize content for SEO and track performance using clear KPIs
• Support the team with copywriting and translation during busy periods
• Manage freelance workflows (briefings, validation, invoicing)

Your team :

Youll be part of the Brand & Communication department, reporting directly to Diane , our Chief of Brand & Communication.

Youll work hand in hand with the Content Creators and collaborate closely with various departments to maximize our communication impact.

Your profile :

What we offer :

Our values : P.A.R.C.

At Golden Palace, values arent just words. They guide every action, idea, and interaction :

Do you recognize yourself in this description?

Ready to become the conductor of our content strategy?

Then dont wait apply now!

Virginie will contact you for an initial phone call, followed by a full HR interview

Youll then meet Diane and key members of the Brand & Com team

Youll be invited to complete a DISC questionnaire to better understand your communication style and leadership approach,

along with a skills assessment related to the role.

If the chemistry is right welcome to Golden Palace