Creative B2B Content Specialist

Do you know how to translate commercial and content needs into strong, professional content that speaks to the right audience? At Rubio Monocoat, we are looking for a Creative B2B Content Specialist who can help us create impactful content for professional target groups, with an important focus on exterior applications and architects.

You understand how to turn complex or technical input into relevant and engaging content that strengthens our brand, supports lead generation, and helps move prospects through the funnel. While your work will be mainly digital-first, you are also comfortable contributing to content that is used across other professional touchpoints and channels.

You will join our marketing team of around 20 professionals. In close collaboration with colleagues in segment marketing, digital marketing, marketing automation, sales, and other internal stakeholders, you will help shape the content that supports our strategic growth ambitions.

What will you do?

In this role, you will be responsible for translating business, market, and campaign needs into strong professional content for B2B audiences.

• Content Creation & Development
• You create content that is relevant, professional, and fit for purpose. You translate briefs, commercial needs, and technical input into content that works for professional audiences, mainly in digital formats but also across other touchpoints when needed.
• B2B & Technical Content Translation
• You know how to turn more complex or technical topics into content that is clear, engaging, and commercially relevant. You help make sure that our communication towards professional audiences, including architects and exterior wood professionals, is both credible and effective.
• Campaign & Funnel Support
• You work closely with marketing colleagues to develop content that supports campaigns, lead generation, nurturing flows, and sales follow-up. You understand that strong content is not only creative, but also needs to contribute to business goals.
• Content Planning & Collaboration
• You align with colleagues across segment marketing, digital marketing, sales, and marketing automation to understand content needs and priorities. You help ensure that the right content is developed for the right audience, format, and channel.
• Quality & Consistency
• You help safeguard a professional and consistent brand presentation across content formats and touchpoints. You combine creativity with structure and know how to deliver quality output in a dynamic environment.

Who are you?

• You have experience in content creation, creative marketing, graphic design, copywriting, or another relevant creative role.
• You are able to translate content needs into strong, professional B2B content.
• You know how to turn complex or technical input into content that is clear, engaging, and relevant.
• You are comfortable creating digital-first content, while understanding that not all content lives only online.
• You understand how content supports campaigns, lead generation, and nurturing.
• You are able to adapt tone, message, and format to different audiences and stages in the funnel.
• You combine creativity with structure and can manage multiple content needs at the same time.
• You enjoy working closely with marketing, sales, and other stakeholders.
• Strong command of Adobe Creative Suite is required, including Photoshop, Illustrator, InDesign, After Effects, and Premiere Pro.
• You have a strong eye for layout, typography, visual hierarchy, and digital design.
• You are able to create high-quality assets across static, motion, video, presentation, and social formats.
• You understand how creative assets need to adapt across channels, audiences, and funnel stages.
• Basic knowledge of HTML/CSS to adapt or build dynamic creatives is a plus.
• Experience creating content for professional audiences, architects, or technical products is a plus.
• You have a professional command of English, both spoken and written. Knowledge of Dutch, French and/or German is a plus.

What do we offer you?

• A Strong Marketing Team
• You will join a broad marketing team of around 20 professionals and work closely with specialists in digital marketing, content, e-commerce, marketing automation, and campaigning. This creates a strong environment for collaboration and learning.
• Visible Creative Impact
• You will play an important role in shaping how Rubio Monocoat presents itself to professional audiences across channels and touchpoints.
• Hybrid working
• We believe in a healthy balance between focus and collaboration. We offer a flexible arrangement where you alternate between our modern office and working from home.
• International Impact
• You will work for a global player active in over 80 countries. Your content will help strengthen our brand and commercial impact across international markets.
• Room for Initiative
• At Rubio Monocoat, we value a no-nonsense approach. If you see opportunities to improve how we communicate, create, or present our content, you will have the freedom to bring your ideas forward and help make them happen.
• A Growth Story
• You will become part of a successful, growing company where passion and innovation are central. We love investing in your further development and professional growth.
• Competitive Package
• An attractive salary supplemented with fringe benefits that match your experience and responsibilities.

About Rubio Monocoat

Driven by a passion for wood and innovation, Rubio Monocoat has grown into a unique player on the world stage. Thanks to our patented technology, we have become the reference for professionals in more than 80 countries. With us, you won't find a rigid hierarchy, but a dynamic and entrepreneurial environment where we build every day toward a greener and smarter future for wood protection. Innovation is in our DNA, and we seek that same energy in our marketing projects.

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