BUSINESS DEVELOPER AND EVENT SALES MANAGER
Location: Brussels.
Contract type: Full-time.
Seniority: Minimum 5 years of experience in the events industry
ABOUT DOME EVENTHALL
Dome Eventhall is a distinctive venue known for its striking architecture, impeccable design, a huge main hall, two expansive terraces, and seamless accessibility, setting the stage for unforgettable moments.
We host memorable events and assist event organizers in their projects: from booking staff to scheduling set-ups, events and dismantling, from online communication to interior signage, and from managing on-site suppliers to keeping the venue at its best.
YOUR MISSION
Dome Eventhall is looking for a Senior Business Developer and Event Sales Manager to accelerate the venue's commercial development and strengthen our presence in the Belgian corporate and events market.
Your mission goes beyond simply selling venue rental: you will develop a comprehensive commercial approach to offer our clients complete event experiences, integrating multiple services and partners.
Your key objective will be to increase the average value of each event, notably through an active cross-selling and upselling strategy. Based on client needs, you will develop offers combining venue rental, catering, audiovisual, entertainment, hostesses, decoration, technical services, and additional event services.
The ambition is clear: to make Dome Eventhall not only a premium event venue, but also a partner capable of supporting clients across a growing share of their event.
YOUR RESPONSIBILITIES
You will be responsible for driving Dome Eventhall's B2B revenue growth, from prospecting through to the development of existing accounts.
Your key responsibilities will include:
- Actively developing the corporate portfolio and increasing the number of corporate events hosted at Dome.
- Prospecting and generating new leads among companies, event agencies, MICE professionals, wedding planners and event organizers.
- Identifying and approaching relevant decision-makers and referrers in the Belgian market
- Building and maintaining a structured sales pipeline.
- Qualifying client needs, organizing venue visits, preparing commercial proposals, and following up through to closing.
- Growing sales with existing clients through a genuine upselling and cross-selling strategy.
- Building packages combining the venue with various complementary services.
- Developing and animating a network of partners and referrers.
- Rigorously tracking opportunities, conversion rates, average event value, and revenue generated.
- Contributing directly to the commercial strategy and positioning of Dome in the Belgian events market.
YOUR OBJECTIVES
Your performance will be assessed based on concrete commercial indicators:
- Average event value: progressively and significantly growing the average value of events.
- Corporate development: significantly increasing the number of corporate clients and events.
- New business: generating a steady flow of new, qualified opportunities through proactive prospecting.
- Existing account development: increasing revenue per client through additional sales and multi-service offers.
- Revenue: generating significant additional revenue, driven notably by the growth in average event value and event volume.
YOUR PROFILE
- You have a minimum of 5 years of commercial experience in the events industry.
- You know the Belgian events market and its ecosystem: companies, agencies, MICE, wedding planners, organizers, suppliers and service providers.
- You are fully fluent in: French, Dutch and English
- You have a genuine business developer / hunter mindset, while also being able to build long-term commercial relationships.
- You know how to sell a high-value solution, and are comfortable selling complex services or multi-service packages.
- You are autonomous, structured, results-oriented, and used to working with revenue targets.
- An existing network within the Belgian corporate events sector is an important asset.
HOW TO APPLY
If you know the Belgian events ecosystem inside out, enjoy opening new accounts, and know how to turn a venue rental request into a complete event experience, we would love to meet you!
Please apply via LinkedIn or send your CV to hr@profirst.com